Authenticity is never scripted
The most successful reel I created
When it comes to measuring success on social media, the number of views often stands as the ultimate benchmark. By this standard, my latest Instagram reel has achieved unparalleled success, boasting over 400,000 views!
This reel offers an insightful glimpse into Jean-Paul’s meticulous process for fitting a Reform saddle to a rider during the saddle pressure mapping portion of a bike fitting. Capturing the precision and expertise required in this process, the video resonates with both cycling enthusiasts and casual viewers alike.
Pro tip: Unscripted cursing = additional 100K+ views
One of the unexpected elements that contributed to the reel’s viral success was a candid moment caught on camera. A well-timed swear word added a layer of authenticity and relatability that viewers couldn’t resist. Pro tip: Unscripted cursing = additional 100K+ views.
By combining technical expertise with a touch of humor and real-life moments, this reel not only educates but also entertains. It’s a testament to the power of authenticity in content creation and a reminder that sometimes, the unplanned moments can make all the difference.
Check out the reel to see Jean-Paul in action and understand why it became our most successful post to date.